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Module 19 - Asking for the Order
Common Sales Challenges and Training Needs Addressed in this Workshop:

 

Here is a list that may apply to one individual, several staff or an entire sales team:

  • Insufficient degree of assertiveness or focus on objectives necessary to move business forward or close sales opportunities.

  • Raising the consciousness of sales representatives who fail to follow through in sales interactions by asking for customer commitment in a straightforward manner with the application of an appropriate closing technique.

  • Those who need to learn and implement a structured, systemized approach that helps customers and prospects through the decision making process in order to set up a natural progression to closed business.

  • Sales staff who need to learn methods and steps to follow that will establish and develop customer needs throughout the sales process to strengthen their presentation and justification to close more opportunities.

Workshop Highlights:
  • In this workshop we will discuss the reasons why many people struggle when it comes to asking their customers for the business and closing the sale.

  • Buying signals will be reviewed and participants will learn what a buying signal is, how they are expressed and how they should respond when they suspect a buying signal is present.

  • Learn about common mistakes that can cause you to miss out on sales opportunities.

  • Discover why a structured approach to your sales presentation is critical to closing more sales and how to effectively implement a successful approach.

  • This session will educate you on the psychology and benefit of trial closes and how to use them in a sales presentation to help your prospects make a favourable decision.

  • Objections are a reality of any sales occupation and we will explain to you why objections are positive and how to work through objections to satisfy client concerns.

  • You will discover the importance of directing a sales interaction and how to apply suggestive selling techniques into your interactions.

  • Discover how to make a recommendation that makes sense and finalize the sale using a variety of closing techniques.

  • Participants will learn about a variety of closing techniques and be provided with an explanation of how each one is applied.

Who Should Attend:
  • Anyone who is new to professional selling and looking for the tools, techniques and advantages that will get them off to a faster start in their sales career.

  • Those who feel some apprehension and/or nervousness about asking customers and prospects for their business and want to learn new ideas and tools for feeling comfortable and confident with the process.

  • People who have never had any formalized training in the past and desire guidance, direction and a systematic approach to follow in order to achieve success.

  • Individuals wanting to better understand the psychology of how customers formulate opinions and make decisions so that they can leverage that knowledge to better serve their clients.

  • Anyone who has a poor or lower batting average when compared to his/her colleagues and is looking for tools and knowledge to improve their success ratio.

  • Those wanting to raise their consciousness, awareness and observations skills in order to be more effective with the art of closing the sale.

  • Sales people who want to maximize their income earning potential and increase the frequency of sales opportunities that they close.

Course Details:
Instructor: Marshall Northcott, Corporate Sales Trainer            (Click Here for PDF Download)
City Date
  Calgary    June 6, 2011
  Cambridge (CanAmera Corporate Centre)    June 10, 2011
  Ottawa    November 29, 2010
  London    November 29, 2010
  Mississauga    December 3, 2010
Duration: Half-Day
Start Time: 8:00 a.m.     Finish Time: 12:15 p.m.
Training Materials, and Refreshments Included.
Hotel Information: Click links (names of cities above)
Individual Course Fee: $197.00 per person, taxes extra
(for multiple course discounts Click Here for Workshop Fee Details)
(Discount 10% for 3 or more individuals in attendance at same course from same company-Please use Fax Form to take advantage of discount)
Testimonials:

The Elite Training System's Anatomy of a Sales Call, provided a great framework to isolate the small decisions that will lead to a big sale.  Understanding that it is our job as sales professionals to lead the customer through these small steps is a revelation that will absolutely change my closing approach.

Angelo Florendo, Product Specialist, Phoenix AirMid Biomedical

 

Today I learned different techniques to close the sale and the importance of actually asking for it.  I will apply it every day to get the order from customers.  The course offered very useful, practical ways of making more sales.

Robert Baragar, Sales Representative, Atlantic Group

 

Today I learned that getting the customer to make several small logical decisions throughout the sales cycle will help me close or ask for the order.  It not only prepares them but also increases my confidence.

Cameron Miller, Product Specialist, Phoenix AirMid Biomedical

 

In this workshop I learned don't be afraid to ask for the order.  The customer will not always take the final step unless you push them.

Vic Mirabella, Account Manager, Priva North America

 

I thought it was extremely helpful as this workshop really applied to me.  I learned some new closing techniques and how to ask the right questions.  Marshall is very personable.  Today was a smaller group so a bit of individual help was appreciated.

Jennifer Wright, Technical Account Manager, Maxxam Analytics

 

I really enjoyed the part of different closing techniques and how to react to objections.  I like this workshop.  Marshall kept things moving and we learned (or) recalled key selling techniques.

Pete Bronsema, Sales, Cover-All Buildings

 

Today, I learned other closing techniques and how to not feel awkward when asking for the order and money.  Great interaction today with group discussions that brought out a lot of great ideas.

Mac Cumming, Cover-All Buildings

 

I learned how important it is to avoid going into selling mode on a first call and learned how to shorten the sales process.  I found a process that works and now I can follow it.

Richard Gebhardt, Owner, Peak Builders

 

Sometimes we have to take a hard stance and push ourselves outside of our normal comfort zone.  Informative.  Resourceful. Knowledgeable.  Upbeat.

Craig McGill, Eastern Ontario Dealer Manager, Cover-All Buildings

 

Today was very informative.  I learned to set objectives and to ask little questions during client meetings.

Allison Black, Account Manager, Maxxam Analytics

 

The workshop is very helpful especially in my field.  The part that I learned the most from is the different types of closings.

May Torrefranca, Staffing Consultant, Prior Resource

 

Today was pretty good.  It has given me some good guidelines on how to improve myself in my job.  I learned a lot from the pyramid and how to structure my approach to be more methodical.  Marshall is always entertaining.  He is passionate about what he does and provides good guiding principles.

Leena Thomas, Maxxam Analytics

 

Today's workshop was a great learning tool.  I learned that "Unless you ask, you don't really know".  I have always enjoyed Marshall's training seminars.  They have always guided me in the right direction on how to close the deal and what effect they may have on your career.  If you have the right tools, it is amazing how they can be applied.  It has given me the confidence necessary to further my career.

MaryAnn Jenson, Sales Representative, Prudential Grand Valley Realty

 

Today was a great group effort and was very interactive.  It was great information and I will definitely be referring to my notes in the future.  I learned the most from asking the simple questions to generate a direction and helping the customer into the close or making it easier to close.

Ahmed Hage, Technical Marketing Manager, Higgott-Kane-Atco

 

Very informative and helpful.  I learned the most by asking and being confident enough to lead clients to do what I want them to.  Today was great for me!

Dee Lenjo, Sales Representative, Prudential Grand Valley Realty

 

Very helpful workshop with sound advice using the pyramid illustration to get to closing easily.  I learned the most from the example of how customers take mental ownership.

Dave Milne, Sales Representative, John Crane

 

Very informative!  I learned to not be afraid to ask for the business.  I can be confident and direct my clients.  Marshall was great and always has lots of real life examples.

Robin Galt, Real Estates Sales Representative, Prudential Grand Valley Realty

 

Well prepared and delivered.  A very useful topic for every salesperson.  I learned the most from the structure of the process.  I did not have this before.  I found it surprising that only 9% of salespersons actually ask for the order.  Marshall is excellent and professional - as always.

Martin Pemberton, President, Sierra Automation

 

Marshall does an excellent job adapting to the business we are in.
Sadiq Khan, Burkert Fluid Controls

 

Very well presented. It changed my thinking on using sales "techniques" to ask for the order.
Harry Aiken, Sales Representative, Burkert Fluid Controls


Great new ideas and a great refresher. Marshall has a way of getting everyone involved and we got to share relevant experiences.
James Taylor, Sales Representative, Burkert Fluid Controls

 

Excellent overview of Asking for the Order. A review of subjects such as this are extremely valuable and worthwhile. The bullet point were good. Overall, very happy with the presentation.
Jerry Dunn, C.E.O., Burkert Fluid Controls

 

The workshop was excellent. I have relearned many things I had forgotten.
Tom Murray, Sales Representative, Burkert Fluid Controls


Good energy and overall information.
Dennis Owens, Sales Representative, NAVASTONE Inc.

 

Well done, very polished.
Brian Shelfoon, Sales Representative, NAVASTONE Inc.


Important points covered to improve my performance. Marshall moved through the material well and was jus thorough enough that he didn't beat a dead horse.
Rudy Banks, Sales Representative, NAVASTONE Inc.

 

Marshall in knowledgeable and personable.
Jim Covington, Sales Representative, NAVASTONE Inc.


Excellent topics. Closing is key and I will improve my skills because of the seminar. Thanks for the education!
Terry Carr, Sales Representative, NAVASTONE Inc.