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Elite Training Systems
Module 20 - Negotiation Skills
Common Sales Challenges and Training Needs Addressed in this Workshop:

 

Here is a list that may apply to one individual, several staff or an entire sales team:

  • Those who have weak or lack necessary finesse skills that enable them to maintain acceptable margins, maximize revenue generation/profitability and minimize concessions when negotiating.

  • Sales staff who are intimidated, nervous or lack necessary skills and insight into negotiation that cause them to misjudge timing and make serious and costly mistakes.

  • People who need to learn powerful and popular negotiation techniques so they can be leveraged to improve sales success and recognized when being used against them.

  • Anyone who needs to gain insight and better understand why it is necessary to establish customer needs and build strong value into customer solutions in order to minimize or eliminate the need to negotiate.

Workshop Highlights:
  • The focus of this workshop is creating win, win, win sales scenarios in which your client, your company and you all walk away from the negotiation table feeling satisfied with the final outcome.

  • Learn how to make negotiation easy, enjoyable and fun by attending this presentation!

  • Gain insight to help increase your awareness so that you are able to recognize all parties desire to move forward in the sales process.

  • Discover the significant role that timing plays in negotiation and why the need to identify this is crucial.

  • Learn the tactics and questioning techniques used by sales professionals to establish a mutual desire to move towards closure.

  • Discover how to position yourself for mutually agreeable outcomes in your negotiations.

  • Identify what tools you are able to bargain with and how to determine what the client is willing to sacrifice.

  • Maintain margins by selling value and being profit minded in all of your customer negotiations.

  • Determine what to say, why to say it, how to say it, when to say it and why silence is golden in the negotiation game.

  • Become a confident negotiator and close more sales profitably with confidence!

Who Should Attend:
  • Anyone who is new to professional selling and looking for the tools, techniques and advantages that will get them off to a faster start in their sales career.

  • People who have some degree of apprehension in negotiation skills and want to overcome this challenge.

  • Individuals wanting to increase their awareness of common negotiation mistakes in order to avoid the pitfalls and achieve positive outcomes with clients.

  • Those looking for a systematic, structured approach to negotiation that provides them with a framework to follow.

  • Anyone working in an selling environment that offers them the opportunity to negotiate with prospects and customers who has never had any formal training in negotiation skills or tactics.

  • People who want to enjoy their work more, feel less stress and have fun with the negotiation process.

  • Sales people who want to learn how to successfully close more business while maintaining acceptable profit margins.

Course Details:
Instructor: Marshall Northcott, Corporate Sales Trainer            (Click Here for PDF Download)
City Date
  Calgary    June 21, 2010
  Cambridge    June 25, 2010
  Ottawa    December 13, 2010
  London    December 13, 2010
  Mississauga    December 17, 2010
Duration: Half-Day
Start Time: 8:00 a.m.     Finish Time: 12:15 p.m.
Training Materials, and Refreshments Included.
Hotel Information: Click links (names of cities above)
Individual Course Fee: $197.00 per person, taxes extra
(for multiple course discounts Click Here for Workshop Fee Details)
(Discount 10% for 3 or more individuals in attendance at same course from same company-Please use Fax Form to take advantage of discount)
Testimonials:

Knowing how to stand your ground without being arrogant or too aggressive is essential for positioning yourself during negotiations.  Marshall's tactics provide the tools to successfully come to a win, win, win scenario.

Angelo Florendo, Product Specialist, Phoenix AirMid Biomedical

 

Very informative and I learned a lot.  I now understand that silence is ok and how important eye contact and body language is.  Marshall explains the techniques and gives every day solutions that are easy to understand.

Tia Walpole, Inside Sales Solutions, Execulink Telecom

 

Today was full of information.  Silence is golden and you can learn a lot by someone's eye contact.  Marshall is very entertaining!

Mandy Kempster, Business Solutions, Sales, Execulink Telecom

 

Negotiation is a critical component of the sales cycle and I have leveraged the tools and instructions that Marshall presented and started applying them immediately.  This seminar was a great investment of money and time.

Stephen Kane, President, Direct office Equipment Inc.

 

A must attend training session for new or experienced sales professionals.  Great job!

Brian Banks, Director of Sales, Bingemans

 

Today's workshop was great!  I learned how to maneuver through the process more effectively.  Packed full of information.

Lianne Tombol, Sales Executive, Hussmann

 

Good energy and overall information.
Dennis Owens, Sales Representative, NAVASTONE Inc.


Well done, very polished.
Brian Shelfoon, Sales Representative, NAVASTONE Inc.

 

Important points covered to improve my performance. Marshall moved through the material well and was just thorough enough that he didn't beat a dead horse.
Rudy Banks, Sales Representative, NAVASTONE Inc.


Marshall in knowledgeable and personable.
Jim Covington, Sales Representative, NAVASTONE Inc.

 

Excellent topics. Closing is key and I will improve my skills because of the seminar. Thanks for the education!
Terry Carr, Sales Representative, NAVASTONE Inc.


Informative, yet entertaining. There were no soft spots. Plenty of question and answer time.
Gail Boyko, Realtor, Prudential Grand Valley Realty

 

Enthusiastic and respectful.
Ina Kulczynska, Realtor, Prudential Grand Valley Realty


Very good. I learned things that will help with my sales.
Jeff Pacosz, Realtor, Prudential Grand Valley Realty

 

Very useful information.
Rena Miller, Realtor, Prudential Grand Valley Realty


Very animated and informative. I appreciated having many old ideas reinforced.  It was excellent.
Nelly Kilianski, Realtor, Prudential Grand Valley Realty

 

Marshall did a very good job of applying the principles to my business.  Both parts of this course were well done. We had a small group with a lot of interaction. It was very good.
Bill Smith, Granval Construction

 

Marshall is a highly qualified and professional trainer experienced in this business.  He used practical sales examples and opinions submitted from the past participants.
Gordon Velickovski, AVD Industrial Electronics & Controls