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Module 25 - Securing the Complex Sale |
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Common Sales Challenges and Training
Needs Addressed in this Workshop: |
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Here is a list that
may apply to one
individual, several
staff or an entire
sales team:
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.This program is
specifically geared
towards those who
are either already
involved in or those
who are preparing to
become involved in
complex and/or major
account selling
scenarios.
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We will address and
elevate participant
consciousness
regarding the need
for greater
attention to detail
and the importance
of accurately
recording (note
keeping)
conversations and
personal
observations.
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This session will
benefit those who
need to develop
their strategic
thinking and
planning skills for
successful sales
interactions with in
larger companies
and/or
organizations.
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Ideal for those
participants who
must gain an
understanding of how
to apply processes
and timelines
similar to those
used in "Project
Management" in order
to work through the
maze of people,
departments,
decision makers and
influencers that are
representative of
the hurdles that
must be leapt in a
complex sale.
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Program is geared
towards those who
must learn how to
evaluate and
recognize the
different players
and personalities
with in target
accounts in order to
avoid stalls and
leverage those who
can and will keep
the sale moving
forward.
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For those who have
mastered many of the
basics of corporate
or business to
business sales, this
module will provide
them with a
foundation for
taking on more
rewarding financial
opportunities with
longer selling
cycles and greater
degrees of
complexity.
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Workshop Highlights: |
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In this
full day
session,
participants will
discover many of the
essential skills,
qualities, behaviours
and traits that will
increase their ability
to approach, make
initial contact with
and work through the
maze presented by
larger accounts, with
multiple contacts and
a complicated decision
making processes.
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You will learn the
importance of
identifying the
necessary steps in the
selling process and
how to create a
position of strength
that works in your
favour.
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We will discuss the
significance of your
organization's
customer value
proposition and the
need to better
understand the big
picture results that
your company, the
product and/or service
delivers to the
client.
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The importance of
effectively managing
the information that
you collect and ideas
for organizing your
documentation so it
effectively builds a
solid case that
justifies your
position will be
presented.
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You will learn how to
identify key contacts
and why it is
necessary to build a
profile for each of
the players involved
in the sales and
decision making
process.
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In this workshop,
discover how to drive
the sale forward and
manoeuvre in a
direction that
expedites the sales
cycle.
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Learn ways to
establish grounds for
change and uncover the
buying criteria that
must be addressed in
order to win the
customer's business.
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Gain the necessary
knowledge to devise a
strategized approach
to mastering the
complex sale that
considers the current
situation, the
competitive threats,
the desired outcome
and what will be
required in order to
gain final customer
approvals.
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Ultimately, by
attending this
workshop and applying
the knowledge
revealed, you will
enhance your ability
to lay a foundation
and work through the
challenges and
obstacles of a complex
selling scenario and
significantly increase
your odds for more
successful outcomes.
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Who Should Attend: |
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Anyone who is new to
professional
consultative
selling and looking
for the tools,
techniques and
advantages that will
get them off to a
faster start in their
career.
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Those who are
currently
in a role where they
work in complex
selling scenarios (or
those who wish to be
in this role) and wish
to gain professional
insight
that they can leverage
in order to increase
their success rate.
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Those individuals who
have never received
any formal training in
the area of complex or
major account selling skills and
disciplines in the
past.
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Individuals working in
any organization that
has identified a need
to increase the level
of professionalism and
competence in selling
to larger accounts
that present unique
challenges in
combination with
desirable business
opportunities and
greater financial
rewards.
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Anyone who wants to
increase their
confidence by becoming
better armed and
educated on how to
position themselves in
complex selling
scenarios.
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Those who want to
learn how to gain
entry into a complex
sales opportunity,
advance the sale
through the various
stages of customer
acceptance and move
the opportunity to
closure.
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Sales
staff who
want to gain the
knowledge and skills
that will allow them
to capitalize more
often when taking on
the unique challenges
and situations present
in a complex sale.
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| Course Details: |
| Instructor:
Marshall Northcott,
Corporate Sales Trainer
(Click Here for PDF
Download) |
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City |
Date |
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Mississauga |
November 10, 2010 |
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Calgary |
November
17, 2010 |
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Ottawa |
November 24, 2010 |
| Duration:
Full Day |
| Start Time:
9:00a.m. Finish Time:
4:30p.m. |
| Training Materials,
Lunch and Refreshments Included. |
| Hotel Information:
Click links (names of
cities above) |
| Individual Course Fee: $297.00 per person, taxes extra |
| (Discount 10% for 3 or more individuals in attendance at same course from same company-Please use Fax Form to take advantage of discount) |
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Mastering the Complex Sale - Course Outline PDF |
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Registration Options |
| Testimonials: |
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Coming soon!
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| Registration Options |
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Sponsored by
Sales Insights |
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